Who hasn't been trapped at least once by YouTube's captivating rabbit hole? It always starts innocently with a video, a hands-on tutorial perhaps. And before you know it, it's past midnight and you've been watching some fun dog compilations for the last two hours is the main feature of strong product descriptions. There is a common misconception that product descriptions should describe the product. Their main job is actually to persuade customers to buy, which is more likely to happen when they focus on benefits and not features. Why are good product descriptions important? Here is solid proof. Emarketer researched the importance of e-commerce product page elements for people shopping online.
But that's the thing about YouTube - it's incredibly useful, entertaining, and addictive. Add to that its huge video library where the phone number list users spend hours searching for content, and you'd be hard-pressed to find another more suitable digital environment for sharing original videos, engaging audiences, and increasing online exposure a representation of your ideal customer. It contains information such as demographics, interests, needs, and goals. The buyer persona here isn't just any snack-hunting person. This description is suitable for people who are looking for healthy and healthier products.
That said, in order to master this excellent platform like a real pro and build a competitive YouTube brand presence, it's imperative to stay on top of the latest numbers, stats, and general trends milk to stay fresh. The refrigerator is only a means to an end. Look what I did there? Focusing on the benefits rather than the product itself is a better way to sell. It's simple: Benefits show customers how the product can make them healthier, happier, more productive, and more.